Automotive Aftermarket

Enabling deeper connect with customers

Our Automotive Aftermarket Division is responsible for providing data-driven services and innovative plug-and-play solutions for transmission, engine, and chassis systems under the leading brands of LuK, INA, and FAG.

Performance highlights in CY22

₹5,936 mn

Revenue

18.3%

8.67

Schaeffler India Loyalty Index

400+

SKUs added

6 Countries

Presence

New products introduced to the market

Reviewing CY22

  • The Automotive Aftermarket business achieved a strong performance and significant growth momentum. We touched the H5,000 million revenue mark and achieved an annual growth rate of 18% in a tough and challenging business environment.
  • We expanded to build the footprint of the Schaeffler TruPower brand with our products gaining market share in retail outlets and garages. The launch of wiper blades was very successful as we sold more than half a million wipers.
  • We introduced 14 new BS-VI parts to help our customers transition to the new norms.
  • A notable product introduced during the year was the thermal management module (TMM) for high-end cars which requires advanced engine/battery thermal management typically for conventional, fuel-cell, hybrid, and electric vehicles.
  • We continued to diversify our product portfolio in core segments by introducing centre joint support and oil immerse brakes in the FAG, LCV, and tractor segments. The newly launched products are gaining traction in all markets.
  • We sharpened our distribution network by conducting workshops to understand our customers’ needs. We continued to focus on developing the skills of our technician partners via the mobile technical training van REPXPERT, where we interacted with close to 2,000 technicians.
  • We doubled our warehousing capacity and modernised our warehouse to service our customers better.
  • We invested in building relationships by organising a customer workshop in Thailand for long-term clients.

Knowledge at your fingertips

The context

The Automotive Aftermarket business has undergone a tremendous digital transformation in recent years, driven by changing preferences and the increasing tech-savviness of consumers. Traditional brick-and-mortar businesses have had to adapt to these trends to stay competitive.

Our response

As part of our innovative, customer-centric approach, our Automotive Aftermarket division has introduced the Parts4U application. This interactive app is designed specifically for mechanics and retailers, providing them with exclusive access to vehicle parts, training sessions, and repair solutions at their fingertips. Compatible with both iOS and Android, Parts4U is empowering customers across the entire value chain.

Megatrends and opportunities

Growth in tier 2/3 cities

Tier 2 and 3 cities are becoming booming economic centres with GST implementation and rising per capita income. To capitalise on this market opportunity, we need to expand our presence in these cities and create more touchpoints to engage customers to create tailored solutions to meet their preferences.

7.4%

y-o-y growth in industrial and warehousing absorption in tier 2 and 3 cities in CY22*

50%

Of recognised start-ups are based in tier 2 and 3 cities#


*Source: Savills India | #Source: Inc42

Pre-owned market

The recent expansion of the pre-owned car industry now surpasses the growth of new cars. Consumers increasingly opt for pre-owned cars, driven by the convenience and trust provided by digital channels. Our business model is characterised by an S-shaped growth where profits increase with the age of the car, and it places us in a prime position to take advantage of this growth opportunity.

8.2 mn units

Projected used car sales by CY25 from 4.4 mn+ in CY22**


**Source: Autocar

REPXPERT: The game changer

REPXPERT is a one-of-a-kind initiative that combines physical and digital mode to reach our technician partners across India. The platform provides comprehensive training and support so that our consumers experience the best service possible.

With this initiative, we seek to prepare technicians for the changes in technology and regulations that will shape the future. We are further introducing the REPXPERT mobile application, which provides mechanics and garage workers with information on product types, fitment methods, and a range of applications.

8000 kms+

Travelled in 81 days

36

Cities covered

2,000

Technicians trained

1,100

Garages covered

The Automotive Aftermarket division has had an incredible journey of evolution and adaptation over the past 25 years. Despite the difficult circumstances faced by the industry in CY22, the division showed remarkable resilience and reported a revenue of `5,936 million, an impressive growth of 18.3% over CY21. I am immensely grateful to our sales team and business partners for their hard work and dedication to helping us reach this milestone.


We sharpened our strategic focus in CY22, expanding our portfolio of foundation and branded products. The new products under the Schaeffler TruPower brand received excellent reviews and showed promising growth in their debut year. To increase our reach, we conducted more workshops and built a larger network of technician partners. These efforts enabled us to maximise our distribution and create lasting partnerships.

As we enter CY23, our goal is to reach new heights of success by expanding our reach, strengthening our market position, and delivering exceptional customer satisfaction through our cutting-edge products, innovative programs, and customer-focused approach. We are excited to see what the future holds and are ready to take on the challenges that come our way."

Debasish Satpathy
President (Automotive Aftermarket)

Strategic focus areas

Product diversification

Network expansion and effectiveness

Core product focus and value add

Enhanced digital presence